Pia Werzinger
Post published at January 10, 2023

Heinz Releases New Vegan-Friendly ‘Magical’ Beanz Nuggetz

Heinz Nuggetz Veganuary 2023

Family mealtimes are about to get a whole lot easier thanks to Heinz and the launch of their new Magical Beanz Nuggetz; golden, crispy, bean-shaped little nuggets, packed with beans and veggies.

Designed to appeal to kids who love nuggets, the veg-packed Nuggetz come in two vegan-friendly varieties:

  • Original Nuggetz – with tomato and sweetcorn (suitable for vegans)
  • Curried Nuggetz – with parsnip, carrot, coconut and mild curry spices (suitable for vegans)

Please note: Heinz also offers Cheesy Nuggetz with cauliflower and cheddar cheese, which are sadly NOT suitable for vegans due to dairy.

Heinz Magical Beanz Nuggetz also contain no artificial flavours, colours, or preservatives.

Sophie Higgins, Head of Growth Platform at Heinz New Ventures, said: “We know that parents want quick, easy meals that their kids will eat – but they also want them to be delicious and without any nasties. We’re also seeing more parents opting for meat-free options at least once a week. And of course, if we can help parents get some extra veggies into their kids’ mealtimes, we know that’s a bonus too.

“That’s why we’re really proud of our Magical Beanz Nuggetz: delicious crispy nuggets that kids will love. Who knew you could make nuggets out of the little nutritional powerhouses that are beans?! They really do seem magical – or as we would say, unbeanlievable.  We think they’re set to be a mealtime game-changer!”

Heinz Magical Beanz Nuggetz are the next step in Heinz’s mission to bring people the Beanz they know and love in unbeanlievable new ways, following the launches of Heinz Beanz Bowls, Heinz Beanz Burgerz, Heinz Beanz Hash Browns and Heinz Beanz Pizza last year.



The new Heinz Magic Beanz Nuggetz are available to buy as a grocery exclusive from ASDA, and online on Ocado, for RRP £2.75 (prices at the sole discretion of the retailer).

Pia Werzinger, Digital Media Manager for Viva!'s Vegan Recipe Club

The author
This post was written by Pia Werzinger
As Viva!'s Food and Cookery Digital Media Manager, Pia is keeping you up to date on the latest recipes and vegan food news.